The Story: From Profit to Purpose
This journey has been decades in the making. Every high, every fall, every lesson was necessary to birth what's coming now.
The Hacker & The Builder
Started at 9 selling baseball cards. Built my first website at 14 in 1996. AOL hacking taught me to find backdoors, question systems, look behind curtains. I learned the infrastructure of the internet from the inside out.
The rebel spirit was always there - finding solutions where others saw walls.
DMV.org: Winning the Old Game
Co-founded DMV.org with my brother. Built it into a top 1000 website serving 180+ million visitors annually in our peak year (2017), generating $16M in revenue. Number one for everything DMV. I was at the top of my game.
But winning felt empty. The model was profit over people. I knew there was something wrong.
The Awakening: Peru
Drinking ayahuasca with shamans in Peru showed me something beyond ego. A death and rebirth. I realized we're all connected. My dad is just a dude. I'm an animal, flesh and consciousness that can tap into infinite multiverse.
I saw I could usher in the golden age by being that frequency.
The Prayer: Federal Lawsuit
Got sued in Federal court. Saw clearly how my actions were hurting people, not helping them. Profits at the expense of others. This wasn't punishment - it was a prayer I sent the universe to get back on track.
Making money alone is not the answer. Doing something RIGHT - that's the path.
The Descent: Gift Economy 1.0
Gave away most of my money. Forgave loans without holding people accountable. Tried to prove a gift economy could work through pure intention and love.
Love without boundaries is enabling. Without structure, accountability, and regenerative mechanisms, good intentions collapse.
The Wilderness Years
Broke. Separated from my kids. Family at DMV.org wouldn't let me back without proof. People said I fucked up. They were right. But how would I know what it means to fuck up unless I did? I had to experience the hole, live my own hell, to rise as a Phoenix.
The greatest gift my family gave me was NOT enabling me - sending me into the wild to prove what I could do.
The Phoenix: Frenly Pandas
Now I understand. The gift economy DOES work - but it needs structure. Blockchain. Tokenized goodwill. Digital Membership Tokens (DMT - how perfect that ayahuasca is also DMT). Frenly Pandas aren't about holding people accountable - they hold the VALUE of goodwill.
A regenerative equity model where karma is tokenized, assets appreciate as goodwill compounds, and everyone wins together.
Bridging Worlds
I'm bridging the old economic system with the new. Old earth with new earth. Finding people who won the game but know it's not the answer. Showing them they can stake into liquid assets (Frenly Pandas) that hold value while creating regenerative impact.
Not donations. Not guilt. Conscious liquidity that appreciates while healing the world. This is the Frenly Protocol.
The Core Philosophy
We are all each other. Let's use all the tools - blockchain, AI, tokenization - to do what we're here to do: usher in a system where karma works in full synchronicity with technology. Remove the 'I' and 'D' from Friendly to remove ego and division. What remains is FRENLY - a world that works for everyone.